Are you looking for a way to boost profits? Here is a suggestion that is sure to get any business in the black. Just copy an already successful industry. For example Hershey's has copied the wildly successful "Powdered Drug" industry's package design.
This has been huge for Hershey's who has been able to introduce their new Icebreakers mint products to new markets that they never would have been able to reach otherwise. And buyers don't seem to have a problem with the packaging confusion. It could be mint candy or it could be sweet sweet cocaine, but either way they don't seem to mind.
So if you really want to boost your profits find an already successful industry and copy them as much as possible. Just look at this
great packaging concept for a new line of garden mulch:
They are going to make millions!
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